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BCG

2 posts

Women are Living Longer, But are they Living healthier? – Asrar Qureshi’s Blog Post #1318

Asrar Qureshi’s blog highlights a Boston Consulting Group study revealing that while women live longer, they experience significantly more years in poor health than men. The $350 billion market in women’s longevity faces unmet needs due to inadequate solutions, indicating a critical healthcare gap requiring focused innovations for better health outcomes.
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Five Important Shifts in Consumer Behavior – Asrar Qureshi’s Blog Post #1309

This blog post by Asrar Qureshi discusses five key shifts reshaping consumer behavior, based on a Boston Consulting Group study. These shifts include a preference for value over low prices, a focus on longevity and wellbeing, the rise of solo living, increasing distrust in information, and the growing role of AI in decision-making, suggesting brands must adapt to these changes for future growth.
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